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二维码分析与跟踪 at a glance
- Counts scans through a redirect link
- Shows approximate location and device type
- Requires a dynamic code, not a static one
- Data is aggregate, not personal
How to use the 二维码分析与跟踪
- Create a dynamic short link and encode that as your QR code.
- Publish or print the code as normal.
- Review scan counts over time to compare placements and campaigns.
Where it is used
- Comparing two poster placements
- Measuring response to a printed campaign
- Checking whether packaging codes are used at all
Frequently asked questions
Can I track a static QR code?
No. A static code goes straight to the destination with nothing in between. Tracking requires a redirect you control.
What exactly is recorded?
Aggregate counts with approximate location and device type. It is enough to compare placements, not to identify individuals.